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5 Reasons Your Business Should Focus on Video

You log onto Facebook and in the first 15 seconds, you see a video. You log onto Google and in the top 3 hits, there’s another video. With video taking over the internet it has you wondering…. Should my business being using online video to market our products and services? The short answer, YES and here are five reasons why your business should be focusing on video.   1) Free Distribution Unlike other advertising platforms such as newspaper, billboards, radio, […]

August 1, 2016

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How to Sell Video Marketing to a Skeptic

Video Marketing

Improve your Marketing ROI with Video Marketing Not everyone jumps on the video bandwagon immediately. Rightfully so it’s a new industry that isn’t as cut and dry as a billboard or newspaper ad. The dynamics of video marketing may make it intimidating, but they’re the reason why it’s so successful. The creative and personal touch you can put on a video makes it a powerful marketing tool to engage your audience and generate more leads. If you’re not sold on […]

May 10, 2016

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7 Ways to Become the MacGyver of Video Marketing

Video Marketing Tips

Creative Video Producing to Maximize Your Budget The amount of resources and staff on a Hollywood movie set is astonishing. Iron Man 3 credited 3,310 crew members. Unfortunately, you are not Tony Stark and you do not have an Iron Man, yet. Until then you’ll have to keep your video production techniques at an affordable level. This is feasible through creative video producing and making use of common everyday objects.   Actors? You mean my family Making a video is […]

December 4, 2015

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Guidelines to Film in Your Office

Video Production Philadelphia

The subject of your marketing videos will most likely be your company so filming in your office is a great choice. You’ll cut costs you would have spent on renting and decorating a location. When using your home office to film a video you need to be aware of the guidelines that come with the territory.   Select a Date (Weekday or Weekend) Filming a video requires control over your surroundings. If your office is a loud, fast-moving business you […]

December 2, 2015

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The Best YouTube Advice You’re not Taking

With over 1 billion users, approximately one-third of the Internet, Youtube is an important part of every video marketing strategy. You probably have a few videos on the site that aren’t generating the views you were hoping for. Before you pull out the ‘Jump to Conclusions Mat’ let’s make sure you’re following the best advice out there.   Promote your videos. Not promoting your video on Youtube is like throwing a needle in a haysack and expecting your viewer to […]

November 10, 2015

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Why You Need a Homepage Video

The Benefits of a Homepage Video When potential customers are visiting your website for the first time, do you want them to feel welcomed and take the time to introduce yourself, or would you rather them feel lost and confused as they try to make sense of your homepage? Having a well produced explainer video on your website homepage is the digital analogue to having a warm fire crackling and a drink ready for your guest as you invite them […]

September 3, 2015

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