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3 Reasons to Invest with Video

      Everyday video is becoming a stronger and more powerful tool for small businesses. Social media networks such as Facebook, Twitter and Instagram are giving precedent to video content over traditional text posts. This preferential treatment opens up small business owners to a wealth of opportunities through video marketing. In this post, we’ll be reviewing the three reasons why your business should be investing in online video. 1) Free and Cheap Distribution Using online platforms(Youtube, Vimeo, Facebook, etc.), […]

October 14, 2017

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Spike Jonze Gets Crazy with New Perfume Commercial

Spike Jonze lived up to his wild reputation in his latest work a commercial directed for the perfume company Kenzo. The spot features a vibe similar to the music “Weapon of Choice” by Fatboy Slim which was also directed by Spike Jonze. A music video that won 6 MTV Music Video Awards. This spectacular perfume commercial demonstrates how the line between advertising and online content is starting to fade away. With more and more notable directors taking on commercial projects […]

August 30, 2016

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7 Ways to Implement Video for Lead Generation

7 Ways to Implement Video for Lead Generation

  “Lights, Camera, Action!” Maybe the first thing that pops in your head when you think about making videos for your business. More often than not businesses aren’t aware of all the ways video can be used in their everyday business and marketing practices to generate more leads. If your business is already engaging in regular marketing practices then you can see vast improvements in your conversions by simply using video. Email Marketing Some say it’s dead but it’s not. […]

January 18, 2016

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Youtube Uploading Checklist

  Your video is done and it’s time to share it with the world. Just uploading your video and calling it quits on your video marketing is a big No No! There are lots you can do with video optimization of your Youtube video but here are few basic things to consider when uploading to Youtube.   1) Youtube Friendly Format Make sure your video is in the Youtube optimum format: 16×9, H264, Frame rate between 24-30fps. This will help […]

November 18, 2015

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The Best YouTube Advice You’re not Taking

With over 1 billion users, approximately one-third of the Internet, Youtube is an important part of every video marketing strategy. You probably have a few videos on the site that aren’t generating the views you were hoping for. Before you pull out the ‘Jump to Conclusions Mat’ let’s make sure you’re following the best advice out there.   Promote your videos. Not promoting your video on Youtube is like throwing a needle in a haysack and expecting your viewer to […]

November 10, 2015

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